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Why Nike's #Breaking2 Marathon Attempt Wasn't About Selling a Sneaker | GQ
Inside the success of Nike's Breaking2 'moonshot' - Digiday
Nike Turn Their Breaking2 Efforts Into Documentary - Sneaker Freaker
Nike's marathon idea of a campaign may have fallen just short of its ambitious goal but is still marketing gold | Taylor Herring
Ep 5: Nike's Breaking2 and Chanel's $1325 Boomerang Backlash - YouTube
Nike Running - #BREAKING2 Digital Marketing — MIKE MERA CREATIVE
Is Nike's 'Breaking2' marathon bid more than a marketing stunt?
The Nike Breaking2 Event was More Than an Audacious Record-Breaking Attempt, It was an Exploration into Modern Marketing | HuffPost Contributor
Why Nike's Breaking2 Worked | The Pineapple Agency
Nike and NatGeo's 'Breaking2' documentary shows the power of branded storytelling
Inside Nike's Most Successful Failure
Nike - "Nike Breaking2"
3 Business Lessons from NIKE Breaking2: 2) Marketing & Communication
Nike Zoom VaporFly Elite Highlights Breaking2 Marathon Kit | Nice Kicks
Nike signs marathon runners to Breaking2 campaign - SportsPro
Nike #Breaking2 - Twitter Auto Response Instant Reply Bot | IC Group
It's Nike Versus Adidas in Race to Break a Two-Hour Marathon - Bloomberg
Nike's #Breaking2: How to Think Big, Act Bold - Identity
The Drum | Nike's Breaking2 – Marketing Stunt Or Sporting History? Only Time Will Tell
The Epic Untold Story of Nike's Two Hour Marathon Attempt | WIRED
NIKE 'BREAKING2' – A SUCCESSFUL IMC CAMPAIGN – MARKETING OUR SOCIETY
Nike on how setting an 'audacious goal' helped the brand work differently
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